BRANDING PACKAGE FOR ITALIAN RESTAURANT (PASTA AMORE)
This branding package was created for a fictitious restaurant called Pasta Amore. Using Adobe Illustrator, InDesign, and Photoshop, I created a menu, tri-fold brochure, and table tent that met the standards of the brand. In making these designs, tools to create and edit shapes, images, and typography were used. Brand colors and diamond shapes are used throughout the pieces, creating a set that well represents the brand, together and individually. Another design element that was heavily used in this project is hierarchy, which can be seen in the text of each piece and how it is organized. When it came to the creation of each of these pieces, I learned a lot about how to thematically connect pieces, while still making each piece unique.
